Car hire in Parma: the best deals
Discover Parma with your rental car
Renting a car in Parma allows you to explore a city synonymous with Italian culture, gastronomy and charm: from its famous cathedral to the richness of Parmesan cheese and authentic prosciutto. You can also discover a region full of lesser-known towns and villages in Italy.
With Pepecar you can easily compare and book car hire in Parma, choosing from different pick-up locations such as airport, city centre or stations and find the best cheap car hire in Parma for your route.
Cheap car rentals in Parma for your getaways
If you are looking for cheap car hire in Parma, at Pepecar you have a wide variety of models at your disposal: from compact city cars perfect for getting around the city to more spacious cars for road trips.
You can filter by car type, category or supplier to find the vehicle that best suits your trip. Car rental in Parma gives you enormous flexibility to enjoy the food, art and scenery of Emilia-Romagna.
Pepecar's recommendations for renting a car in Parma
Compact or hybrid car, ideal for getting around urban and rural areas.
Use private car parks to avoid fines in Limited Traffic Zones (ZTL).
Hybrid or electric to access restricted areas and save on short journeys.
Self-service or low cost petrol stations like IP or Q8easy with good prices.
Useful information on car hire in Parma
Highest Rated Provider
Most Popular Car
Where to pick up your car hire in Parma?
Featured car rental agencies in Parma
Keddy By Europcar
€14.90
Europcar
€18.36
Maggiore
€20.51
Budget
€21.40
Enterprise
€28.74
Avis
€29.16
Ecovia
€29.29
Autovia
€29.75
Locauto
€30.25
Tips for renting a car in Parma
Advance notice when renting a car
Choose your car according to the area
Prioritise hybrid or electric
Frequently asked questions about renting a car in Parma
Do I need a credit card to rent a car in Parma?
Not always. Some of our suppliers require a physical credit card in the name of the main driver to rent a car at Parma, but many others accept a debit card! However, it must always be physical and in the name of the main driver. Check the terms and conditions of each offer before renting your car at Parma, to make sure.
How can I find pick up points near me in Parma?
You access our car hire comparator and in the pick-up location section you search for the pick-up point you are most interested in to hire your car in Parma.
What type of vehicles can I rent in Parma?
At Pepecar we have a wide variety of cars for hire in Parma, from utility cars to SUVs for the whole family. You can choose the one that best suits your needs and pick it up at one of our collaborators' offices.
I have small children, is it possible to rent child seats for my rental car at Parma?
Yes, you have the option to add it as an extra on your car hire at Parma and see the cost during the booking process! However, it is subject to availability and you will pay for it at the pick-up point.
What documentation will I need to rent a car in Parma?
To hire a car from Pepecar at the airport, you will need to present an ID card or passport, a valid driving licence in Italy and a credit card in the name of the main driver. You will also need to present your booking voucher.
In addition to the basic insurance, are there any other premium insurance options in car rental in Parma?
Yes! You can book your rental car at Parma with two types of insurance: basic third party insurance with excess or premium coverage. All offers on the website include basic insurance. In addition, it is possible to take out our premium excess refund cover, which guarantees the return of the excess in the event of damage or theft. Please note that our premium insurance does not exempt you from paying a deposit.
Customer reviews on car rental in Parma
ELENA
10-02-2026
Everything was perfect, fast and friendly. Only that they don't explain very well where the car is to pick it up but being a very small airport, asking there was no problem.
RAIMON GABARRO MARIN
11-02-2026
Fast, convenient, easy and good value!
Juan Manuel
12-02-2026
It is very easy to choose the car, everything is well explained and very fast and in 2 minutes you have the car already booked.
Mariapaloma
15-02-2026
The car offer is good and so are the prices. What I didn't like is that it seems that the car pick up is inside the station and when you have already hired it they tell you that you have to pick it up outside in a nearby street.
Marta
16-02-2026
easy to find a good price and a good car
Juan Amengual Sabater
18-02-2026
Because all very well
jose luis
18-02-2026
Efficiency and speed.
Antonio Fernandez
24-02-2026
It was very easy to rent. I didn't know if the travel assistance guarantee was included or if I could choose it.
JUSTINO DELGADO JIMÉNEZ
28-02-2026
The experience was very positive
Yon Perez
01-03-2026
This is the first time I have rented a car on this platform and the process was quick and easy.
José Antonio Fernández García
05-03-2026
Ok everything perfect and simple
Carlos Trias
08-03-2026
Intuitive, good filters, variety and good prices.
Enrique Roldan
09-03-2026
Very easy to use page
SEBASTIÀ SALA
10-03-2026
All very easy and very fast
oscar street
10-03-2026
so far, whenever I've used it, everything has been fine and the price has been very good.
Nieves Rosa Lorenzo Rodr?guez
12-03-2026
Speed of booking and clarity
Rating of 3.9 out of 5 based on 4120 reviews. See all reviews.
Car rental in Parma: does it make sense to drive around the city?
Before deciding whether or not to book a car in Parma, it is important to understand how the city is organised. In Parma, most of the points of interest are concentrated in the historic centre, which means that travelling by car is not always the best option for city sightseeing.
Does it make sense to tour the centre of Parma by rental car?
To visit only the main monuments in the historic centre of Parma, a rental car is not necessary. The distances are short and many places are in close proximity to each other. In addition, there are restricted traffic zones that limit vehicle access and can lead to penalties if you are not aware of them.
From the most central areas, Parma Cathedral and the Baptistery can be reached on foot in about five to six minutes. The Teatro Regio is even closer, about three to four minutes' walk away, allowing several visits to be linked with little or no travel.
In practice, walking is often quicker and more convenient than driving, especially if you want to enjoy the atmosphere of the city without worrying about parking. But Parma is a relatively small city, so what if you want to visit more than just the historic centre? Deciding on car rental in Parma becomes much more interesting.
When is it advisable to rent a car in Parma?
Car hire in Parma is especially useful when your trip includes travel outside the city centre. If your trip lasts three days or more, opting for a car hire in Parma is especially advisable.
If you opt for car hire in Parma , you can combine the city with excursions in the surrounding area, making the most of your time and freedom of movement. Among them, the Torrechiara Castle or the irresistible traditional cheese dairies of Parmigiano, both options about 30 minutes from Parma in your rental car.
Another interesting option is to start your trip directly with a rental car in Parma and use the city as a starting point for touring northern Italy. From here it's easy to get to nearby towns and villages, such as Modena, with its famous vinegar, or Bologna.
Quick tip to make driving in Parma hassle-free
Now that you've decided to rent a car in Parma, you may be wondering what to do with your vehicle while you're in the city. Here are some tips on how to park your rental car in Parma:
- Avoid entering the city centre without prior information: the ZTL/LTZ is controlled and access usually requires authorisation.
- If you are staying in the centre, ask the hotel for temporary permits or the best area to park outside and walk in.
Airports where you can pick up your rental car in Parma.
If you are arriving by plane, you can combine your car hire in Parma with pick-up from nearby airports. Some useful options are:
- Bergamo Orio al Serio Airport (BGY): Very well connected and about 2 hours by car.
- Milan Malpensa Airport (MXP): With numerous international connections.
- Bologna G. Marconi Airport (BLQ): The closest airport with quick access by motorway.
In each one of them you will find rent a car counters in Parma that work with Pepecar, so that you can pick up your hire car without complications and start your journey immediately.