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Who are we? Pepecar

Who are we? Pepecar

Pick-up location
10:00
10:00
Age
The best pricesFree cancellation up to 48h beforeNo hidden costs

At Pepecar we have been helping people like you to get around in a simple, economical and hassle-free way for more than two decades. We are a mobility marketplace with a car rental comparison service, van rental and monthly car subscription services. We work so that you always find the best price available, quickly, transparently and 100% online.

We were born with a clear mission: to democratise access to mobility and make renting a car not a headache, but an easy, useful and accessible experience from any device.

 

Pepecar
 

The history of Pepecar

Pepecar was founded on 22 November 2002 under the umbrella of the Globalia group, under the management of Javier Hidalgo and Miguel de Lucas. It is the first of a conglomerate of brands, conceived by Hidalgo and de Lucas, grouped under the name Pepeworld.

In 2003, the brand was born as a rent a car in Spain. Our objective has always been the same: to offer users an intuitive and reliable tool to find rental cars at the best price.

In January 2009, 50% of Pepecar was acquired by Ibericar, a company owned in equal parts by Mapfre and Salvador Caetano, and in 2011 Pepecar was fully acquired by Ibericar.

Once 100% owned by Ibericar, the new group proposed a change of brand strategy. In the same year, 2011, Pepecar announced the change of model from a more traditional rent a car to a car rental comparator with a third party fleet 100% online, focused on improving the service.

Today we continue to grow and evolve with the market, incorporating new mobility solutions and expanding our coverage so that you can travel around Spain and the five continents with the best guarantees.

 

Pepecar ¡hola!

Pepecar in the Salvador Caetano Group

The history of Pepecar in the Salvador Caetano Group began in 2009. A few years later, in 2023, we joined the structure of Caetano Retail Spain, another member of the Caetano family.

The reason? To continue growing to offer you more and better mobility options.

History of the Salvador Caetano Group

Pepe is also Salvador Caetano, our group. With more than 75 years of history, presence in 3 continents and more than 100 companies, just like Pepe, Caetano has one mission: to move you.

Salvador Caetano founded the group's first company in 1946 in Portugal: Martins & Caetano & Irmão, Lda. This bus body factory was the first of many others. In 1968, with the signing of the exclusive import and distribution of the Toyota brand in Portugal, Caetano took a leap forward. From that moment on, we sought to develop new business models that would allow you to move more and better.

What do we do at Pepecar?

At Pepecar we help you find, compare and book the perfect vehicle for every need:

Alquiler de coches Pepecar

Car hire comparator

We work with hundreds of suppliers at airports, train stations and city centres so that you can compare prices and conditions with total transparency.

Alquiler furgonetas Pepecar

Van Hire

If you need extra space, to move or transport goods, we offer a wide range of vans of all sizes.

Suscripción de coches Pepecar

Vehicle Subscription

Flexible alternative to car ownership, with options to suit every lifestyle.

Frequently Asked Questions about Pepecar

How does Pepecar work?

Pepecar operates as an Online Travel Agency (OTA) or specialist mobility intermediary. Bookings are made directly on the pepecar.com website, where you can compare prices and choose the provider that best suits your needs.

Once you have completed your booking, we process the payment and send you a confirmation voucher. You will need to present this document at the provider's office to collect the vehicle.

The final provider is the one who physically delivers the car to you, but the initial contractual relationship is between you and Pepecar. For any changes, cancellations or queries before collection, your point of contact is always Pepecar.

Why choose Pepecar?

Pepecar is the ideal choice for those seeking a simple, reliable mobility experience with no surprises.  We have more than 20 years of experience in the sector, offer real-time comparisons between hundreds of local and international suppliers, and have global coverage, from Spain to the world's major destinations. We work with transparent prices and no hidden costs, and we offer you a quick and easy booking process from any device. In addition, we offer options for all types of users: families, frequent travellers, removals, businesses and many more. Your mobility matters, and at Pepecar we want you to enjoy it with complete confidence.

What types of vehicles can I book with Pepecar?

At Pepecar, you can book hire cars, passenger or commercial vans of different sizes, and vehicles on a monthly subscription basis. We work with numerous suppliers to offer you everything from compact and family cars to premium vehicles, SUVs, people carriers, and cargo vans.

Where does Pepecar provide services?

Pepecar offers car hire in Spain: mainland, islands, airports, stations and the country's main tourist destinations. In addition, thanks to our international network of suppliers, you can also book vehicles on all five continents, always at the best prices available.

Values
Simplicity

We believe that renting a vehicle should be as easy as searching, comparing and booking. No unnecessary steps.

Speed

We want you to find what you are looking for in seconds. Our platform is optimised to offer you fast results and a streamlined booking process, with no waiting.

Transparency

No small print, no surprises. You will always know what you are booking and what you are paying for.

Innovation

We continue to improve our platform with advanced technology to offer you new services and a more streamlined digital experience.

Key facts about Pepecar

Pepecar's trajectory gathers key moments that explain how we have evolved from our beginnings to become a reference platform in mobility. These are the milestones that best sum up who we are today:

  • Founded at the end of 2002, as a car rental company in Spain.
     
  • In 2009, 50% of Pepecar became part of the Salvador Caetano Group.
     
  • Full integration in 2011 in the Salvador Caetano Group, with a change of strategy. From a traditional rent a car to a car rental comparator with different suppliers 100% online.
     
  • Presence in the five continents, thanks to the continuous collaboration with first class suppliers.
     
  • Dozens of leading suppliers integrated into our platform to guarantee variety, availability and transparency.
     
  • Thousands of users every year, who trust Pepecar for their journeys, trips and mobility needs.
     

Our commitment

We work every day to improve our platform and offer you the best experience. We want to promote a more comfortable, more accessible and increasingly sustainable mobility.

That is why we continue to expand our vehicle options and collaborate with suppliers who share our vision of a more responsible mobility future.

What our customers say

DEREK FRENCH

23-01-2026

Good price and easy to book.

jose maria ayensa ambrosi

23-01-2026

Fast and economical

Vicky

24-01-2026

easy to manage and well explained

Antonio Núñez Galindo

26-01-2026

Speed and clarity

Timothy Alexander Gans

28-01-2026

Quick and easy

Carlos GURENDEZ GONZALEZ DE DURANA

31-01-2026

It was easy but the insurance information is not clear, and the companies try to put you in another insurance when you pick up the car because they say that the one you bought when you booked it is not valid for them and they make you pay a deposit.

Manuel Carbajo Quirós.

03-02-2026

Good deal.

angelo

04-02-2026

For speed and simplicity

Antonio Jose Rivera Jimenez

10-02-2026

Ease and speed of booking

ELENA

10-02-2026

Everything was perfect, fast and friendly. Only that they don't explain very well where the car is to pick it up but being a very small airport, asking there was no problem.

RAIMON GABARRO MARIN

11-02-2026

Fast, convenient, easy and good value!

Juan Manuel

12-02-2026

It is very easy to choose the car, everything is well explained and very fast and in 2 minutes you have the car already booked.

Mariapaloma

15-02-2026

The car offer is good and so are the prices. What I didn't like is that it seems that the car pick up is inside the station and when you have already hired it they tell you that you have to pick it up outside in a nearby street.

Marta

16-02-2026

easy to find a good price and a good car

Juan Amengual Sabater

18-02-2026

Because all very well

jose luis

18-02-2026

Efficiency and speed.

Rating of 3.9 out of 5 based on 4106 reviews. See all reviews.

Trustpilot

If you would like to know more about Pepecar, you can also read the company's full history on Wikipedia